AWS, Visa join forces on agentic tools for ecommerce

Amazon Web Services and Visa have teamed up to give developers and enterprises tools to build agentic commerce capabilities.

As part of the partnership, Visa will list its Visa Intelligence Commerce platform in AWS Marketplace, giving businesses and developers access to its agentic payment tools such as authentication, agentic tokenisation, data personalisation and user intent capture.

“Agentic commerce needs trust to move from intent to action; Visa Intelligent Commerce is designed to be the trust layer for the agent economy and together with Visa Acceptance can provide the infrastructure for secure, network-agnostic transactions,” said Visa Global Head of Growth SVP Rubail Birwadker.  

“With AWS’s scalable cloud capabilities and Visa’s global payment network, Visa Intelligent Commerce enables AI agents to transact securely and contextually at scale, helping to unlock faster innovation for developers and better experiences for consumers and businesses worldwide.”

The pair will also publish open blueprints on the Amazon Bedrock AgentCare public repository. The blueprints are designed for developers, solution architects, fintech builders and independent software vendors to create agentic commerce workflows for retail, travel and business-to-business applications.

How AWS and Visa’s agent blueprints work

Visa and AWS explained the travel booking agent blueprint will combine a general travel exploration agent with specialised agents for flights, lodging, car rentals and activities to create an end-to-end booking experience. It’s supported by a payment agent workflow that integrates with Visa’s MCP server and APIs to ensure secure transactions.

Meanwhile, the retail agent blueprint will enable end-to-end shopping experiences. What does that mean? Think everything from product discovery to comparing prices, shipping, discounts, cart management, loyalty, checkout payments, tracking orders and returns. The B2B payment agent will manage supplier payments and reconciliation, integrating with ERP, CRM, accounting and banking systems.

AWS and Visa said it will work with partners – it named Expedia Group, Intuit, lastminute.com and Eurostars Hotel Company – as part of the blueprint design and reviews.     

“Today, commerce is fragmented across multiple systems and intermediaries,” said AWS AgentCore VP David Richardson.

“Visa Intelligent Commerce and Amazon Bedrock AgentCore simplify this by allowing agents to communicate securely and autonomously, with standardised integration via Amazon Bedrock AgentCore blueprints, and embedded payments via Visa MCP Server or APIs.”

He added: “Through Amazon Bedrock AgentCore and Visa’s secure agentic commerce APIs and MCP server in the AWS Marketplace, we are going to make it super simple for AWS customers to build and deploy agents and agent tools.”

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